If your business relies on SMS to communicate with customers you know its strengths: fast delivery, high open rates, and wide reach. But SMS alone has limits, 160 characters, no images, no interactivity. WELs LinkIn SMS bridges that gap by combining the simplicity of SMS with the ability to link to a personalised landing page.
What is LinkIn SMS?
LinkIn SMS turns a standard text into a gateway for rich and personalised content. Each SMS contains a short, secure URL that leads to a custom HTML landing page. The landing page can include up to 16MB of formatted content, including text, images, and video. You can even build these pages using WELs platform, API, or even by sending an email.
How it works
There are three main capabilities
URL shortening – turn a long URL into a short URL, decreasing the length of your SMS message
Creating a personalised hosted webpage, which can optionally be secured using a Question and Answer.
By sending an Email – we turn the email body into a webpage and link it in a standard SMS body that you define. Simply send an email to phonenumber@linkinsms.message-service.org, where phonenumber is the destination.
The system by default hosts the webpage for 7 days, before it expires.
You can set up default SMS message text and html headers and Footers which will append to an email created webpage.
How can LinkIn SMS benefit your business?
Deliver rich content through SMS
Traditional SMS is limited to plain text. LinkIn SMS lets you go further, embed product images, video tutorials, PDF invoices, or dynamic forms. It’s ideal for marketing campaigns, detailed service updates, or even tutorials or instructions. Interactive marketing content converts far better than non-interactive content. Try LinkIn SMS for your next marketing campaign and see the difference for yourself!
Personalise
Using merge fields, you can tailor each landing page with customer specific data. Names, order numbers, appointment times and more can be added without manual effort. Personalised content increases engagement and conversion rates across all mediums, SMS is no different.
Easy to use
LinkIn SMS can be as easy to set up as sending a properly formatted email to a special email address. WEL then converts it into a hosted webpage that will be linked via SMS. No coding or integrations needed. Just simple, scalable, interactive communication. Don’t have a developer on staff? That won’t stop you from being able to set up LinkIn SMS!
Secure and compliant
WEL host all their servers in Australia and complies with Australian industry standards. Your data never leaves Australia’s borders so is always protected by Australia’s strict communication regulations, giving both your business and your customers peace of mind. Additionally, you can add password protection to ensure that only the intended recipient can access the content on the landing page. WEL takes security seriously so you can relax knowing your data is safe.
Cost effective messaging
With WEL Corp you only pay for what you use. There are no subscriptions, no minimum spend, and no hidden costs. If a message isn’t delivered WEL will not charge for it. This means that WEL is incentivised to ensure that your messages are delivered to the recipient, giving a superior reliability that you can count on!
Uses for LinkIn SMS
Still not sure of the advantages of LinkIn SMS or how your business would use it? Let’s look at a few industries as examples.
- Retail and Ecommerce: Send personalised promotions with product images and purchase links. Promote sales and other marketing campaigns.
- Healthcare: Deliver appointment reminders, forms, and instructions prior to appointments to decrease no-show rates.
- Logistics: Provide real time delivery updates with tracking links.
- Professional Services: Send invoices, reports, or onboarding materials securely. Include passwords to ensure sensitive information is only opened by the intended recipient.
LinkIn SMS turns a basic text into a powerful communication tool. Whether for marketing, internal communications, or sending information to clients, LinkIn SMS opens so many possibilities for your business. It’s fast, flexible, and easy to implement, making it perfect for businesses that want to improve your customer engagement without overhauling your systems.
Is your business ready to implement LinkIn SMS and improve your customer communications? Talk to WEL Corp today to add LinkIn SMS to your business’s toolset!
